What seems like ages ago, I was signed with a (I found the truth out later) scam publisher, a story which I had detailed some time ago. Fortunately, I'd gotten free of their clutches, but one of the things I remember from those days was a constant insistence (by folks trying to convince this publishers' authors that the publisher was a scammer, which turned out to be true, but anywho...) that print-on-demand publishers such as this one would only sell 75 copies of any title, and this was only to friends in family.
Now, I've gone into details over sales figures many times, most recently in July. Some of the books are new, and still gathering steam (I hope), but I don't buy into the 75-copy ceiling...never have, never will.
One other thing they used to repeat over and over was that print-on-demand publishers would only ever be able to sell to friends and family. Now, this one hits close to home...
As you know, I've ventured into the self-publishing realm, which by and large utilizes print-on-demand as well. I do have sales (that exceed the 75-copy ceiling, but it seems like most of these have come from the dreaded friends and family category (I throw acquaintances I've met through social media into the friends category, regardless of how close a friend they may or may not be). I still have yet to find a way to expand past this group, to where the books basically sell themselves. I watch others, and this seems to happen with great easy. So, is it because their books are so much better than mine? Do they know of some miraculous promotional technique that I'm not using?
Unfortunately, finding new friends is exhausting...and finding more family usually requires a decade or more until children are old enough to read my books. So, here I sit, trying to find a way to overcome an old proclamation, by folks who were dead-on about a scam publisher, but who may be half-right on the self-publishing revolution as well. So, if you have thoughts on the matter, feel free to share them.
And in the meantime, check out my books.